Jul 29 2016 - 2:59pm | by cindyabbott

Do you have a woman in your life? How about a lucky woman who mountain bikes? No? Well unfortunately that seems to be a common answer amongst most folks these days. However, programs like the Ride Like a Girl mountain bike program aim to get more women on mountain bikes because all too often we hear the same refrain that “mountain biking is too scary and hard” from ladies of all ages and backgrounds. Additionally, a lot of women get introduced to mountain biking from their male significant other who makes every ride a mission to shred down the trail faster and harder than their...

Cindy with the lucky RLAG winners of some ZOIC schwag!
The Classic “I did a Wheelie!”  happy face
Regrouping after one of our RLAG rides.
Cindy teaching on the power wheelie at our season opener RLAG ride!
511 reads
Jul 21 2016 - 3:54pm | by suehaywood

There are those events that I look forward to every year and then new events that I put on my calendar. Since I'm a Libra, I really like the balance that familiarity brings yet I yearn for some new landscapes and challenges.

I always like going to Dirt Rag's Dirt Fest. This is a one of the biggest festivals on the east coast. I see tons of folks that I know and manage to see some sponsors like Stan's No Tubes and this year Scot Nicol of Ibis was there. It's important to see, face to face the people that make the awesome biking lifestyle possible. This year, I was going to be the...

Teach, Ride, Repeat
414 reads
Jul 14 2016 - 2:55pm | by mattguntert

Hello, hope everyone is having a good start to the MTB season. As I had posted in my last blog, I was in the process of deciding whether to purchase the 2016 Santa cruz nomad or the 2016 Yt Industries Capra. After much research and indecision, I finally came to the conclusion that the Capra Pro Race was the best bike for me. Let me tell you all this was a decision that had me chomping at the bit because I had to wait for the bike as YT had not received all the parts to put it together. I ordered it on back order the first week of April and picked it up May 27th. Finally the angst of...

New Season, New Bike, and Thank You's!
468 reads
Jun 30 2016 - 7:55pm | by wendyengelberg

I've always been a risk taker and throwing myself into the unknown, sometimes its worked, other times it’s been a disaster. Yet I always grow from the adventure. This is the year of change and really moving out of my comfort zone starting with an XC race series called Pedalfest.

One of the changes for me this year is a new bike, thanks to Specialized and Cynergy Cycles, I have been granted the opportunity and honor to ride a 2016 Specialized ERA Expert for this year. It's changed everything for me. The bike is a machine both in speed and performance. It's made me a faster, more...

Life Begins at the End of Your Comfort Zone
Life Begins at the End of Your Comfort Zone
Life Begins at the End of Your Comfort Zone
917 reads
Jun 23 2016 - 10:32am | by elisabethjohnson

Learning to mountain bike is a bit like dancing. Let’s go with the Electric Slide. Sometimes you step forward, sometimes you take a step back and sometimes you look awkward and spastic like Elaine on Seinfeld. I write this after experiencing a week of mostly moving backwards.
I have crashed more in the last two rides than I have in the last 6 months. What makes it most frustrating is that a few days before my string of crashes, I had my best run on the Downieville downhill course. The trails of the Sierra Buttes have become my MTB learning playground. Easy place to learn, right...

Elisabeth Johnson
Elisabeth Johnson
Elisabeth Johnson
545 reads
Jun 16 2016 - 11:50am | by ken

This past weekend, over 200 kids raced at the first New Hampshire event for NEHSCA (the New England High School Cycling association), held at Highland Mountain Bike Park. An amazing milestone event for future generations of riders, as well as a barometer for youth interest, the event was a huge success.

This simple gathering of like-minded people sparked so many thoughts and reactions, all of which were encouraging. Kids who had never been to a bike race were suddenly immersed in the culture and camaraderie of the scene... A scene, which for many; has become their first foray into...

Ken Avery
Ken's daughter & ZOIC brand ambassador Tessa riding Highland Mountain Bike Park
525 reads
May 26 2016 - 2:43pm | by robdrew

Well, the season has officially begun with a monstrous one day, four stage, event held in the mountains of Santa Fe New Mexico. We arrived Thursday afternoon, with just enough daylight left to survey the venue of Glorieta Camps and we were not disappointed. The venue is a church based summer camp facility that brings in youngsters from all around the country. These young kids are able to participate in some of the most awesome outdoor activities you can imagine, in an all-inclusive private little compound, nestled in the mountains outside Santa Fe.

We got up early Friday morning...

Big Mountain Enduro
860 reads
May 14 2016 - 12:46pm | by robdrew

It’s a little more than one month until my race season starts and I’m very pleased with how my training is going. 2016 began with big changes as I switched bikes and am now riding the Giant Reign Advanced 27.5. I have paired with a great local shop called Sonoran Cycles. Phil and his staff at Sonoran got my attention last year with the amazing support they provided to their team riders participating in the Big Mountain Enduro and it was clear to me that we shared an enthusiasm for Enduro riding and racing! I’m very excited to join their team for 2016.

The adjustment to the smaller...

Change can be good...
552 reads
May 14 2016 - 12:13pm | by camgibb

The Hubapalooza at Beacon Hill in Spokane is by far my favorite race and I’m happy that it is always the first one of the year. Last year was my first time racing there and it was super fun so I was excited to race there again this year, the one downside of racing there is that it has a long walk up.

I went there on two different weekends for practice before the actual race. But we figured out that the course this year was different from last year’s course, and I really liked last year’s course and wanted to see how I improved and wanted to see how I would do with my new Transition...

Beacon was a Blast
Beacon was a Blast
Beacon was a Blast
505 reads
May 14 2016 - 10:28am | by tessaavery

There is this big hill near my house. When I was smaller, I could never get up it on my bike. So, my dad showed me how to zig zag when I went up hills. One day I made it to the top. I went really slow, and my legs were really tired. I learned about how to push myself, and not give up.
Then one day we were doing double-digit math in school, and it was really hard. I thought about the big hill, and it made me keep going on the math problem. Really tricky math too! But I learned when I push through in the math, it also got easier, like the hill.

-Brand Ambassador Tessa Avery,...

What I learn when I Ride...
810 reads