
ZOIC™ was founded on the mountain biking trails of the Marin Headlands. The belief was that clothing plays an integral role in connecting you to the active outdoor experience. While technical performance is a necessary element for the connection, components such as color, fit, fabric and feel can enhance and bring it to the next level. Ultimately this experience evolves into a lifestyle, in which clothing becomes the defining and expressive representative. ZOIC's core purpose is to continually create outdoor clothing that embodies the elements of a quality lifestyle: performance, fun, comfort, simplicity, and aesthetics.
Now get out there and get dirty!